We are raising the bar of haircare. On our blog, you can find evidence-based information related to hair perms and bleach.
Got blonde hair? Then you’ve likely met purple shampoo. It helps kick out brassy yellows. But it can turn your blonde hair purple or leave light lavender stains if used incorrectly. If you let the purple shampoo sit in your hair for an extended time, especially with hair that quickly absorbs things (higher porosity), it…
Toner is an amazing option to achieve all those classy hair shades. It pulls off that white platinum blonde, mushroom brown, caramel, and every trendy hair color that was impossible before. If you’ve ever spent hours bleaching your hair to perfection only to apply the toner and realize it turned out way darker than you…
Did you know the eminent ancient Diva Cleopatra (Egyptian Queen) regularly used beeswax to beautify her hair and skin? History says so, and after looking at its scientifically proven benefits, we can easily believe why. According to studies, beeswax contains more than 70% esters, 8% essential fatty acids, and 6% of other critical components that…
Hair is the most crucial element of your appearance and sets the tone for your entire look. And when it comes to hairstyling, who can be inconsiderate about the value of hairsprays? However, you will need sulfate and paraben-free hair spray to escape dry, stiff, and crunchy manes. Over the past few years, many people…
Hair is no laughing matter. It is a subject that is crucial for all of us and our self-esteem. While a “good hair” day boosts our self-confidence and mood, a “poor hair” day sets us in a backward funk. Hair loss is a growing problem that affects a substantial number of people all around the…
